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  • aurelio fernandez sitting at desk

    Memorial Healthcare System Signs CEO Action for Diversity and Inclusion™ Pledge and American Hospital Association’s #123 for Equity Pledge to Act Campaign

    As part of its ongoing commitment to diversity and inclusion in the workplace, Memorial Healthcare Systems has recently signed the CEO Action for Diversity & Inclusion™ pledge. The healthcare system joins more than 2,000 organizations that are taking action to advance diversity, equity and inclusion in the workplace.

    “Within Memorial Healthcare System, these values of diversity, equity, and inclusion are at the core of our culture,” said Aurelio M. Fernandez III, president and CEO, Memorial Healthcare System. “It is who we are, and we will continue our long-standing commitment to support initiatives that ensure equity for all.”

    Smart Snippet: Video
    Datasource: CEO diversity pledge announcement      

    The CEO Pledge is the largest CEO-driven business commitment to advance diversity and inclusion in the workplace. By signing on to this commitment, CEOs are pledging to take action to cultivate a workplace where diverse perspectives and experiences are welcomed and respected, where employees feel encouraged to discuss diversity and inclusion, and where best known—and unsuccessful—actions can be shared across organizations in an effort to advance diversity and inclusion in the workplace.

    With this promise, Memorial Healthcare System is pledging to:

    • Cultivate environments that support open dialogue on complex – and often difficult – conversations around diversity, equity and inclusion
    • Implement and expand unconscious bias education and training
    • Share best-known diversity, equity and inclusion programs and initiatives – as well as those that have been unsuccessful
    • Engage boards of directors when developing and evaluating diversity, equity, and inclusion strategies

    CEO Action was founded on a shared belief that diversity, equity, and inclusion is a societal issue, not a competitive one, and that collaboration and bold action from the business community – especially CEOs – is vital to driving change at scale. Its goal is to advance the inclusion of all employees and help them feel supported in the workplace, regardless of race, ethnicity, national origin, gender or gender identity, sexual orientation, age, religion, disability status, veteran status, or other aspects of diversity.

    In addition, Memorial also pledged to the American Hospital Association’s #123 for Equity Pledge to Act Campaign, which launched in July 2015 and is building upon the National Call to Action to Eliminate Health Care Disparities. The pledge urges hospital and health system leaders to continue to develop and implement strategies to increase the collection and use of race, ethnicity, and language preference and sociodemographic data; advance cultural competency training; and increase diversity in leadership and governance. A fourth goal was added to improve and strengthen community partnerships.

  • marvin smith, ray shipmand and FNU partners

    Memorial Orthopaedics Surgery and Sports Medicine Center Named Official Provider for Florida National University

    The Memorial Healthcare System’s Division of Orthopaedic Surgery and Sports Medicine has been named the official sports medicine provider for Florida National University in Miami. This latest partnership continues Memorial’s commitment to providing top-notch healthcare to the community’s athletic teams and universities.

    This newest sports medicine partnership will enable Florida National University athletes to be treated in an expedited manner, so they can return to their respective sports as quickly as possible. It is a scenario that is common for larger universities’ athletic departments but less so for smaller ones.

    “We feel that every college athlete deserves the identical medical attention, and through our partnership, our goal is to provide that,” said Ray Shipman, director of business development and physician relations for Memorial’s Orthopaedic Surgery and Sports Medicine Center. “At Memorial, we understand how important it is to have a multi-disciplinary sports medicine division, and we want all members of our community to be able to take advantage of it.”

    As the official sports medicine provider for Florida National University, the medical treatment of college athletes by Memorial physicians goes beyond injuries that may occur on the field or court. The partnership also enables college athletes to be seen quicker for other ailments or therapies, as well.

    “We are also focusing on preventative care, treating common colds, or really whatever these athletes need medically,” Shipman said. “Our physical therapy team is also a strong component of the partnership. We want to make sure these athletes are cared for in the best way possible.”

    This partnership between Memorial’s Division of Orthopaedic Surgery and Sports Medicine and Florida National University’s athletic department is the third such union for Memorial. The division is also the sports medicine provider for Florida Memorial University and University of Fort Lauderdale, aligning with its goal to meet all of the community’s healthcare needs.

    Memorial is the first of its kind in Broward County to have a fully comprehensive adult sports medicine program, with orthopaedic surgery, primary care, cardiology, rehabilitation and physical therapy specialists all in one program. Serving the Broward County area and surrounding communities, it provides advanced solutions to treat adults with sports injuries, help maintain sports performance, and prevent future injuries.

    Florida National University is a private university established in 1988. It features 11 athletic teams and is a member of the National Association of Intercollegiate Athletics (NAIA).

    The Memorial Sports Medicine Center is a fully-integrated, multi-disciplinary program based at Memorial Regional Hospital South consisting of specialists in orthopaedic surgery, primary care sports medicine and sports physiatry, sports cardiology, and sports medicine physical therapy. The program provides injury care, treatment for chronic musculoskeletal conditions, and routine checkups that include cardiac screening for athletes, performing artists, first responders, and other active adults.

  • Custom Rod & Reel check presentation

    Custom Rod & Reel Inks Title Sponsorship Deal With Conine All-Star Golf Classic

    The Conine All-Star Golf Classic, an annual fundraiser for the Conine Clubhouse at Joe DiMaggio Children’s Hospital in Hollywood, is pleased to announce Custom Rod & Reel will remain its title sponsor for the next five years. The deal extends a philanthropic partnership between the South Florida-based company and the children’s hospital’s nonprofit foundation that began in 2012.

    The celebrity golf event, which will tee off for the 28th consecutive year in January, underwrites expenses at the clubhouse, a hotel-like facility where families can stay for free while their child is hospitalized.

    “It’s not fair for any family to have to bring their child to the hospital, let alone stay for long periods of time. That family, any family, wants to stay as close to their child as possible, and that’s what the Conine All-Star Golf Classic funds go towards,” said Daniella Jordan, a representative of Custom Rod & Reel.

    The Conine All-Star Golf Classic, hosted by former major league ballplayer Jeff Conine and his wife, Cindy, has raised more than $7 million to underwrite the facility’s operating expenses. More than 13,000 families have resided there, staying close to sick kids during critical times in their lives.

    Alan Rutner Jeff Conine

    “This tournament has had an incredibly long run and we wouldn’t have been able to have the impact we do without Custom Rod & Reel,” said Jeff Conine. “They have been extremely generous with us and a difference-maker for the families we assist.”

    The 2022 event will take place January 17 at the Fort Lauderdale Country Club and features a celebrity in each foursome.

    To play in the tournament or to become a sponsor, contact Craig Cohen at 954-265-7241 or